Trump's "Pump and Dump" Cryptocurrency Reserve Strategy, Who Is the Next Crypto ETF?

By: blockbeats|2025/03/03 01:00:04
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After enduring a downturn in the market, which felt like a cold shower, the cryptocurrency industry has finally received a shot in the arm. On March 2, local time in the United States, Trump took to social media to express, "Following years of suppression by the Biden administration, the United States' cryptocurrency reserves will enhance the position of this key industry. That's why my digital asset executive order instructs the President's Working Group to advance a cryptocurrency strategic reserve including XRP, SOL, and ADA. I will ensure the United States becomes the world's cryptocurrency capital. We are making America great again! I also like Bitcoin and Ethereum!"

Trump's "pump" effect was immediately apparent, with BTC and ETH both surging over 10%, SOL skyrocketing over 20%, ADA rising over 70% to become the eighth largest cryptocurrency by market capitalization, and XRP's circulating market cap surpassing Ethereum's for the first time. The overall crypto market cap rebounded by 9% to $3.25 trillion.

Trump's

With Trump's announcement of the "U.S. Cryptocurrency Strategic Reserve" plan, the most crypto-friendly U.S. Congress in history has emerged. Serving as a channel for traditional funds into the crypto ecosystem, the SEC's stance on crypto assets has shifted from "strong regulation" to "crypto-friendly." Last month, the SEC successively greenlit applications from several U.S. traditional giants for ETFs related to LTC, DOGE, SOL, and XRP. According to analysts James Seyffart and Eric Balchunas from Bloomberg, the market currently perceives a relatively high likelihood of approval for LTC, DOGE, SOL, and XRP spot ETFs. Market expectations for the launch of ETFs for other mainstream crypto assets on the U.S. capital market have significantly increased.

Read more: "Quick Look at Latest Developments of Multiple Crypto ETFs: SEC Review Speeds Up, SOL and LTC Ahead"

SEC's Latest Confirmation of ETF Application for Altcoin

Looking back at the development of crypto ETFs, this process has been full of twists and turns. After at least 30 rejections of Bitcoin spot ETF applications over the past 10 years, the market finally welcomed the formal approval and listing of a US Bitcoin spot ETF on January 11, 2024. On July 23 of the same year, the crypto market once again witnessed a historic moment as the SEC (U.S. Securities and Exchange Commission) formally approved an Ethereum spot ETF. 2024 can be seen as the year of crypto ETFs, with Bitcoin and Ethereum being the only two confirmed crypto ETFs so far.

From this perspective, the highly positive news last week was indeed rare, sending out an important positive signal to the entire crypto market. If these ETFs are ultimately approved, they will bring significant potential opportunities to the underlying assets and the entire cryptocurrency market. Investors will be able to enter the market more easily, driving a significant inflow of funds and thus improving market depth and stability.

Below is the analysis of the SEC's latest confirmation of an ETF application for an altcoin, covering the expected approval probability, regulatory compliance assessment basis, application progress, and market performance data in the last 30 days, sorted from high to low based on Bloomberg analysts' predictions of regulatory approval rates.

LTC (Litecoin)

ETF Approval Probability: 90%, considered by the SEC as a Bitcoin clone with decentralized characteristics, and is likely to be classified as a commodity. It is currently the most advanced altcoin in terms of approval progress.

Currently, Grayscale and Canary Capital have submitted LTC spot ETF applications, both of which have been accepted by the SEC. Bloomberg analyst Eric Balchunas believes that Litecoin will be the next crypto spot ETF approved by the SEC.

DOGE (Dogecoin)

ETF Approval Probability: 75%, considered by the SEC to be a clone of Bitcoin and Litecoin, with a high probability of being classified as a commodity.

Currently, there are 2 institutions that have submitted applications for a DOGE spot ETF, namely Grayscale and Rex, both of which have been accepted by the SEC.

SOL (Solana)

ETF Approval Probability: 70%, currently still considered a security by the SEC.

Currently, 5 issuers have submitted applications for a spot Solana ETF, namely Grayscale, Bitwise, VanEck, 21Shares, and Canary Capital, all of which have been accepted by the SEC. This marks the first time the SEC has acknowledged an ETF application for a token that was previously referred to as a "security."

XRP (Ripple)

ETF Approval Probability: 65%, primarily impacted by SEC lawsuits and needing to resolve regulatory disputes.

Currently, applicants including Grayscale, Bitwise, Canary Capital, 21Shares, and Wisdomtree have applied for an XRP spot ETF. Perhaps due to the impact of the previous lawsuits, only Grayscale's application has been accepted by the SEC.

Related Reading: "A Quick Look at the Latest Developments of Multiple Crypto ETFs: SEC Review Accelerates, SOL and LTC Making Progress"

After Ethereum ETF Approval, How Is It Performing Now?

The Ethereum ETF officially entered the U.S. capital market on July 23 of last year, with Ethereum's price around $3200 on that day. Market data shows that the net inflow of the Ethereum ETF in the past six months amounts to $2.82 billion, equivalent to Wall Street purchasing nearly 1% of Ethereum's volume, while Ethereum's price has now dropped to around $2500.

This is partly because Grayscale has been continuously selling off the Ethereum ETF, becoming the market's largest seller, thus hindering Ethereum's rise; on the other hand, Ethereum is more severely affected by whale selling compared to Bitcoin, and currently, Ethereum is still absorbing the potential selling pressure from whales.

However, the good news is that the entity World Finance Liberty, associated with Trump, is continuously accumulating Ethereum.ETF net inflows and continuous buying by Trump-related entities indicate a positive attitude towards Ethereum by long-term investors in an increasingly open policy market environment.

By extension, if LTC, DOGE, SOL, XRP ETFs are approved in 2025, although ETFs in this category will become an inflow window for traditional funds, it does not mean that these tokens will experience a significant upward trend.

ETF 2.0 for Cryptocurrency Under the Trump Administration

Looking at the development history of the cryptocurrency ETF, it is not difficult to see the significant positive impact of Trump's return to the White House on the entire market this year. Bloomberg analyst Eric Balchunas pointed out that before Trump won the election, except for Litecoin, the approval probability of all other assets remained below 5%. It is expected that as applications enter the approval process, as the SEC's decision deadline approaches, the approval probability of cryptocurrency ETFs will continue to rise.

Related Reading: "Coinbase 2025 Outlook: More Cryptocurrency ETFs to Emerge; Stablecoins Still a 'Killer App'"

So the question is: Why has the process of cryptocurrency ETFs been so difficult before? This can be traced back to the SEC's categorization of cryptocurrency.

Cryptocurrency: Security or Commodity?

Back in 2014, the debate on whether cryptocurrency should be legally defined as a security had already begun.

Back in the day, the Ethereum network's sponsors funded the network's development by selling 60 million Ether before the network officially launched a year later. Similar to a traditional Initial Public Offering (IPO) of common stock, the Ether ICO raised a fundamental question: whether crypto assets fit the definition of a security under U.S. federal securities law.

Today, this question remains a crucial criterion in determining whether a cryptocurrency ETF can be approved by the SEC. Its answer not only determines how and if crypto assets can be sold to the public but also dictates whether we must hold and trade these crypto assets under the current rules and market structure established for securities over the past 80 years.

Central to this debate is the Howey Test, stemming from a 1946 U.S. Supreme Court ruling in the SEC v. Howey case. The Howey Company leased citrus groves, promising to manage the land and sell the fruit, with investors receiving profits. In this litigation, the SEC prevailed as the market regulator deemed these contracts to fall within the definition of a security.

Thus, the famous Howey Test was born, becoming a key standard in the U.S. securities law framework to determine whether a transaction constitutes an "investment contract." Its core logic revolves around four elements: first, investors must commit money or assets with monetary value (such as cash, cryptocurrency, or goods), known as the "Investment of Money"; second, these funds must be pooled into a "Common Enterprise," where investors' returns are closely tied to the success or failure of the project as a whole rather than operating independently; third, investors' primary motivation must be based on an "Expectation of Profit," seeking economic returns through investment rather than pure product or service use; and finally, the realization of profits must be "predominantly from the efforts of others," meaning investors do not directly partake in management but rely on third parties' decisions and operational activities (such as token value depending on the team's development rather than user mining). These four elements are interrelated, collectively forming the standard for determining whether an "investment contract" is considered a security. Particularly in the cryptocurrency field, if a project fails to circumvent these conditions, it may face legal risks of being deemed an unregistered security.

In the Howey Test, all four conditions mentioned above must simultaneously exist for a transaction to be classified as a security. This standard can be seen as a compliance guide for cryptocurrency: if a project wants to avoid being classified as a security, it must break at least one of these conditions, such as emphasizing decentralization or user-driven contributions.

In terms of actual precedents, the SEC has stated that Bitcoin and Ethereum are "sufficiently decentralized," therefore not meeting the fourth criterion, and are not securities. However, institutional sales of tokens like XRP have been deemed securities, while the XRP tokens circulating in the secondary market are considered commodities.

Currently, Bitcoin and Ethereum have been recognized as commodities. Litecoin's high probability of approval stems from its PoW model similarity to Bitcoin, and the Dogecoin protocol is a clone of the Litecoin protocol, which is itself a clone of the Bitcoin protocol, so it also has a high probability of being recognized as a commodity. The classification of Solana and XRP has not been conclusively determined, especially given the pending litigation between XRP and the SEC.

If you are interested in a deeper understanding of the tug-of-war between crypto projects and the SEC and a more comprehensive set of criteria, you may want to explore some notable cases: "Why These Five Tokens Are Securities? SEC Provides Answers", "ConsenSys Counters SEC Point by Point, Why Ethereum Is Not a Security".

What Impact Does This Have on the Crypto Market?

Bloomberg analysts predict that the SEC will make a decision on proposed meme coin ETFs in October of this year. It is foreseeable that if meme coin ETFs are consecutively approved, various bullish news events will likely continue to attract more conservative and institutional investors, thereby changing the market's investor base. In this policy environment, the crypto market may experience increased liquidity, price surges, and changes in investor structure. Therefore, the approval of more ETF products will bring more funds into the crypto market, enhance market liquidity, and thus reduce price volatility.

In addition, due to regulatory arbitrage, the introduction of an ETF in the United States may directly trigger imitation in other countries and regions around the world. This imitation may to varying degrees drive the global adoption of cryptocurrency, especially in regions with more lenient regulations, where cryptocurrency adoption may experience even more rapid growth. Global policy convergence can not only effectively reduce the compliance costs of cross-border transactions but also further eliminate investors' concerns about legal risks, thereby promoting more institutional and individual participation. This trend may accelerate the transformation of cryptocurrency from a fringe asset to a mainstream financial instrument, pushing its status in the global economy to continue rising.

As the Trump administration further supports the crypto industry, U.S. states are gradually introducing 'Strategic Bitcoin Reserve' legislation, coupled with Republican control of both the Senate and the House of Representatives, Congress may have the opportunity to pass cryptocurrency-related bills. Once legislation is passed, cryptocurrency may have the opportunity to become a new type of asset class that is neither a security nor a commodity, which would be revolutionary for the crypto market.

Where Will Crypto ETFs Go This Year?

Below are predictions from industry institutions and KOLs on the development of crypto ETFs in 2025 (the original article is adapted from ChainCatcher, "2024 Crypto ETF Landscape: AUM Surpasses $120 Billion; Shifting from Edge to Mainstream"):

Forbes predicts that an Ethereum ETF may integrate staking for the first time, while spot ETFs for mainstream tokens like Solana are expected to accelerate, and weighted crypto index ETFs may emerge to cover a wider range of assets.

Research institution Messari emphasizes that with the positive flow of funds into Grayscale's GBTC, the launch of a Solana spot ETF in the next one to two years is "almost inevitable," and the overall inflow of funds into ETFs will continue to rise.

Coinbase, on the other hand, believes that while issuers may try to include more tokens like XRP, SOL, LTC, HBAR in the ETF asset scope, such expansions may only benefit a few tokens in practice.

The ETF issuer VanEck has put forward a more specific regulatory outlook, predicting that the new leadership of the U.S. SEC or CFTC will approve multiple spot cryptocurrency ETPs, including the VanEck Solana product. Additionally, the Ethereum ETP may enhance its utility through staking support, while both Bitcoin and Ethereum ETPs may adopt a physical creation/redemption mechanism. If the SEC's Rule SAB 121 is repealed, it will also drive deep involvement of traditional financial institutions in cryptocurrency custody.

Another issuer, Bitwise, holds a positive view on a Bitcoin ETF, expecting that by 2025, its inflows will surpass those of 2024, attracting institutional funds worth trillions of dollars.

Overall, various institutions predict a significant development for cryptocurrency ETFs in 2025. The diversification and innovation of ETF products, regulatory adjustments, and mainstream fund inflows will be the core driving forces of the cryptocurrency market in the next two years.

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$COIN Joins S&P 500, but Coinbase Isn't Celebrating

On May 13, S&P Dow Jones Indices announced that Coinbase would officially replace Discover Financial Services in the S&P 500 on May 19. While other companies like Block and MicroStrategy, closely tied to Bitcoin, were already part of the S&P 500, Coinbase became the first cryptocurrency exchange whose primary business is in the index. This also signifies that cryptocurrency is gradually moving from the fringes to the mainstream in the U.S.



On the day of the announcement, Coinbase's stock price surged by 23%, surpassing the $250 mark. However, just 3 days later, Coinbase was hit by two consecutive events: a hack where employees were bribed to steal customer data and a demand for a $20 million ransom, and an investigation by the U.S. Securities and Exchange Commission (SEC) into the authenticity of its claim of having over 100 million "verified users" in its securities filings and marketing materials. These two events acted as mini-bombs, and at the time of writing, Coinbase's stock had already dropped by over 7.3%.


Coincidentally, Discover Financial Services, being replaced by Coinbase, can also be considered the "Coinbase" of the previous payment era. Discover is a U.S.-based digital banking and payment services company headquartered in Illinois, founded in 1960. Its payment network, Discover Network, is the fourth largest payment network apart from Visa, Mastercard, and American Express.


In April, after the approval of the acquisition of Discover by the sixth-largest U.S. bank, Capital One, this well-established digital banking company of over 60 years smoothly handed over its S&P 500 "seat" to this emerging cryptocurrency "bank." This unexpected coincidence also portrayed the handover between the new and old eras in Coinbase's entry into the S&P 500, resembling a relay race scene. However, this relay baton also brought Coinbase's accumulated "external troubles and internal strife" to a tipping point.


Side Effects of ETFs


Over the past decade, cryptocurrency exchanges have been the most stable "profit machines." They play a role in providing liquidity to the entire industry and rely on trading fees to sustain their operations. However, with the comprehensive rollout of ETF products in the U.S. market, this profit model is facing unprecedented challenges. As the leader in the "American stack," with over 80% of its business coming from the U.S., Coinbase is most affected by this.



Starting from the approval of Bitcoin and Ethereum spot ETFs, traditional financial capital has significantly onboarded users and funds that originally belonged to exchanges in a more cost-effective, compliant, and transparent manner. The transaction fee revenue of cryptocurrency exchanges has started to decline, and this trend may further intensify in the coming months.


According to Coinbase's 2024 Q4 financial report, the platform's total trading revenue was $417 million, a 45% year-on-year decrease. The contribution of BTC and ETH's trading revenue dropped from 65% in the same period last year to less than 50%.


This decline is not a result of a decrease in market enthusiasm. In fact, since the approval of the Bitcoin ETF in January 2024, the inflow of BTC into the U.S. market has continued to reach new highs, with asset management giants like BlackRock and Fidelity rapidly expanding their management scale. Data shows that BlackRock's iShares Bitcoin ETF (IBIT) alone has surpassed $17 billion in assets under management. As of mid-May 2025, the cumulative net inflow of 11 major institutional Bitcoin spot ETFs on the market has exceeded $41.5 billion, with a total net asset value of $1214.69 billion, accounting for approximately 5.91% of the total Bitcoin market capitalization.


Chart showing the trend of net outflows for Grayscale among the 11 institutions


Institutional investors and some retail investors are shifting towards ETF products, partly due to compliance and tax considerations. On one hand, ETFs have much lower trading costs compared to cryptocurrency exchanges. While Coinbase's spot trading fee rate varies annually in a tiered manner but averages around 1.49%, for example, the management fee for IBIT ETF is only 0.25%, and the majority of ETF institution fees fluctuate around 0.15% to 0.25%.



In other words, the more rational users are, the more likely they are to move from exchanges to ETF products, especially for investors aiming for long-term holdings.


According to multiple sources, several institutions, including VanEck and Grayscale, have submitted applications to the SEC for a Solana (SOL) ETF, with some institutions also planning to submit an XRP ETF proposal. Once approved, this may trigger a new round of fund migration. According to a report submitted by Coinbase to the SEC, as of April, the platform's trading revenue from XRP and Solana accounted for 18% and 10%, nearly one-third of the platform's fee revenue.



However, the Bitcoin and Ethereum ETFs passed in 2024 also reduced the fees for these two tokens on Coinbase from 30% and 15% to 26% and 10%, respectively. If the SOL and XRP ETFs are approved, it will further undermine the core fee revenue of exchanges like Coinbase.


The expansion of ETF products is gradually weakening the financial intermediary status of cryptocurrency exchanges. From their original roles as matchmakers and clearers to now gradually becoming mere "on-ramps and off-ramps" for funds, exchanges are seeing their marginal value squeezed by ETFs.


Robinhood Takes a Stand, Traditional Brokerages Join the Fray


On May 12, 2025, SEC Chairman Paul S. Atkins gave a keynote speech at the Tokenization and Cryptocurrency Working Group roundtable. The theme of his speech revolved around "It is a new day at the SEC," where he indicated that the SEC would not approach enforcement and regulation the same way as before but would instead pave the way for cryptocurrency assets in the U.S. market.



With signs of cryptocurrency compliance such as the SEC's "NEW DAY" declaration, an increasing number of traditional brokerages are attempting to enter the cryptocurrency industry. One of the most representative cases is the well-known U.S. brokerage Robinhood, which began expanding its crypto business in 2018. By the time of its IPO in 2021, Robinhood's crypto business revenue accounted for over 50% of the company, with a significant boost from the Dogecoin "moonshot" promoted by Musk.


In Q1 2025 earnings report, Robinhood showcased strong growth, especially in revenue from cryptocurrency and options trading. Fueled by Trump's Memecoin, cryptocurrency-related revenue reached $250 million, nearly doubling year-over-year. Consequently, Robinhood Gold subscription users reached 3.5 million, a 90% increase from the previous year, with the rapid growth of Robinhood Gold providing the company with a stable source of income.



Meanwhile, RobinHood is actively pursuing acquisitions in the cryptocurrency space. In 2024, it announced a $2 billion acquisition of the long-standing European cryptocurrency exchange Bitstamp. Additionally, Canada's largest cryptocurrency CEX, WonderFi, which recently went public on the Toronto Stock Exchange, also announced its integration with RobinHood Crypto. After obtaining virtual asset licenses in the UK, Canada, Singapore, and other markets, RobinHood has taken a proactive approach in the compliant cryptocurrency trading market.



Furthermore, an increasing number of brokerage firms are exploring the same path. Futu Securities, Tiger Brokers, and others are also dipping their toes into cryptocurrency trading, with some having applied for or obtained the VA license from the Hong Kong SFC. Although their user bases are currently small, traditional brokerages have a natural advantage in user trust, regulatory licenses, and low fee structures. This could pose a threat to native cryptocurrency platforms in the future.



User Data Breach: Is Coinbase Still Secure?


In April 2025, security researchers discovered that some Coinbase user data was leaked on the dark web. While the platform initially responded by attributing it to a "technical misinformation," it still raised concerns among users regarding its security and privacy protection. Just two days before Dow Jones Indexes announced Coinbase's addition to the S&P 500 Index, on May 11, 2025, Coinbase received an email from an unknown threat actor claiming to have obtained customer account information and internal documents, demanding a $20 million ransom to keep the data private. Subsequent investigations confirmed the data breach.


Cybercriminals obtained the data by bribing overseas customer service agents and support staff, mainly in "non-U.S. regions such as India." These agents abused their access to Coinbase's internal customer support system and stole customer data. As early as February this year, blockchain detective ZachXBT revealed on X platform that between December 2024 and January 2025, Coinbase users lost over $65 million to social engineering scams, with the actual amount potentially higher.


Among the victims was a well-known figure, 67-year-old Ed Suman, an established artist in the art world for nearly two decades, having been involved in the creation of artworks such as Jeff Koons' "Balloon Dog" sculpture. Earlier this year, he fell victim to an impersonation scam involving fake Coinbase customer support, resulting in a loss of over $2 million in cryptocurrency. ZachXBT critiqued Coinbase for its inadequate handling of such scams, noting that other major exchanges have not faced similar issues and recommending Coinbase to enhance its security measures.


Amidst a series of ongoing social engineering incidents, although there has not been any impact on user assets at the technical level so far, it has raised concerns among many retail and institutional investors. Especially institutions holding massive assets on Coinbase. Just considering the U.S. BTC ETF institutions, as of mid-May 2025, they collectively hold nearly 840,000 BTC, and 75% of these are custodied by Coinbase. If we price BTC at $100,000, this amount reaches a staggering $63 billion, which is equivalent to the nominal GDP of two Iceland in the year 2024.


Visualization: ChatGPT, Source: Farside


In addition, Coinbase Custody also serves over 300 institutional clients, including hedge funds, family offices, pension funds, and endowments. As of the Q1 2025 financial report, Coinbase's total assets under management (including institutional and retail clients) reached $404 billion. The specific amount of institutional custodied assets was not explicitly disclosed in the latest report, but it should still be over 50% based on the Q4 2024 report.


Visualization: ChatGPT


Once this security barrier is breached, not only could the rate of user attrition far exceed expectations, but more importantly, institutional trust in it would undermine the foundation of its business. Therefore, after a hacking event, Coinbase's stock price plummeted significantly.


CEXs are All in Self-Rescue Mode


Facing a decline in spot trading fee revenue, Coinbase is also accelerating its transformation, attempting to find growth opportunities in derivatives and emerging assets. Coinbase acquired a stake in the options platform Deribit at the end of 2024 and announced the official launch of perpetual contract products in 2025. This acquisition fills in Coinbase's gap in options trading and its relatively small global market share.



Deribit has a strong presence in non-U.S. markets, especially in Asia and Europe. The acquisition has enabled Coinbase to gain a dominant position in bitcoin and ethereum options trading on Deribit, accounting for approximately 80% of the global options trading volume, with daily trading volume remaining above $2 billion.


Meanwhile, 80-90% of Deribit's customer base consists of institutional investors, with their professionalism and liquidity in the Bitcoin and Ethereum options market highly favored by institutions. Coinbase's compliance advantage, coupled with its already robust institutional ecosystem, makes it even more suitable. By using institutions as an entry point, it can face the squeeze from giants like Binance and OKX in the derivatives market.



Facing a similar dilemma is Kraken, which is attempting to replicate Binance Futures' model in non-U.S. markets. Since the derivatives market relies more on professional users, fee rates are relatively higher and stickiness is stronger, making it a significant source of revenue for exchanges. In the first half of 2025, Kraken completed the acquisition of TradeStation Crypto and a futures exchange, aiming to build a complete derivatives trading ecosystem to hedge the risk of declining spot transaction fee income.


With the surge of Memecoin in 2024, Binance, OKX, and various CEX platforms began massively listing small-market-cap, highly volatile tokens to activate active trading users. Due to the wealth effect and trading activity of Memecoins, Coinbase was also forced to join the battle, successively listing popular tokens from the Solana ecosystem such as BOOK OF MEME and Dogwifhat. Although these coins are controversial, they are frequently traded, with fee rates several times higher than mainstream coins, serving as a "blood-boosting" method for spot trading.


However, due to its status as a publicly traded company, this practice is a riskier endeavor for Coinbase. Even in the current crypto-friendly environment, the SEC is still investigating whether tokens like SOL, ADA, and SAND constitute securities.


In addition to the forced transformation strategies carried out by the aforementioned CEXs, they are also starting to lay out RWAs and the most talked-about stablecoin payment fields, such as the PYUSD launched through a collaboration between Coinbase and Paypal, Coinbase's support for the Euro stablecoin EURC by Circle that complies with EU MiCA regulatory requirements, or the USD1 launched through a collaboration between Binance and WIFL. In the increasingly crowded trading field, many CEXs have shifted their focus from just the trading market to the application field.


The golden age of transaction fees has quietly ended, and the second half of the crypto exchange platform game has silently begun.


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